Q. what if i find a symptom and I'm worried?

A. We don't give medical advice. If it's something that worries you enough to think about asking someone, that someone should be your doctor. If you want to learn more about breast cancer, we highly recommend breastcancer.org.


Q. can i use these visuals?

A. These images are registered under a strict Creative Commons license. This means you can use them, but you cannot alter them in any way. This means do not crop the image. Do not use photo editing software. Do not separate the elements of the image and use it with your own work. This is to keep the integrity of the campaign intact. Changing an image or work in any way doesn't give you ownership of the work. Please contact us using the form above if you have any questions.


Q. can i translate the materials?

A. Contact us and we can work together.


Q. is this evidence based?

A. Yes, years of research and testing have gone into our materials. Have a look at our research page.

Here are some of the things we say in our materials and the sources that back them up:

When found at the earliest stage, the cure rate is over 90%, so know your options. (Note: Earliest stage here would be considered Stages 0-II)



American Cancer Society states for women with stage II breast cancer, the five year survival rate is about 93%

National Cancer Institute SEER Program Survival by Stage Cancer stage at diagnosis, which refers to extent of a cancer in the body, determines treatment options and has a strong influence on the length of survival. In general, if the cancer is found only in the part of the body where it started it, is localized (sometimes referred to as stage 1). If it has spread to a different part of the body, the stage is regional or distant. The earlier female breast cancer is caught, the better chance a person has of surviving five years after being diagnosed. For female breast cancer, 61.8% are diagnosed at the local stage. The 5-year survival for localized female breast cancer is 98.9%.


 Starting at age 20, self-exams are a casual way to understand what is normal for you between scheduled exams.



Mammograms usually begin after the age 40-50




For women [in the US], the average lifetime risk for breast cancer is  1-8



Most women (80%) diagnosed with breast cancer do not have a family history



When found at the earliest stage, the survival rate can be very high.